In the fast-paced world of public relations, media inquiries can come at any moment, and how you respond to them can make or break your brand’s reputation. Journalists rely on PR professionals to provide accurate, timely, and relevant information, and your approach to handling inquiries is essential for maintaining a positive relationship with th
Building a Personal Brand as a PR Professional
Introduction: Why Personal Branding Is Crucial in PR In a profession rooted in crafting narratives for others, it's easy for PR professionals to overlook their most important story—their own. Yet, in today’s digital-first world, your personal brand is as vital as the clients you represent. Whether you're seeking new opportunities, trying to g